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DROM HOLDINGS

Building enduring hospitality brands.

Drom Holdings is a parent brand house focused on the development and stewardship of premium hospitality brands designed for long-term relevance and scalability.

WHO WE ARE

A focused hospitality platform

Drom Holdings was established to create and support hospitality brands with a long-term, institution-ready approach. The group operates as a brand house, providing strategic direction, governance frameworks, and operating discipline to its portfolio companies.

We focus on building fewer brands, with greater depth, clarity, and execution rigor.

PORTFOLIO

AYRA Hospitality is Drom Holdings’ flagship brand, representing the group’s entry into premium dining and experience-led hospitality. The brand is currently under development, with its first outlet planned in Gurugram.​

Brand clarity

Each brand is built around a clearly defined identity, positioning, and customer proposition.

Operational discipline

Design, service models, and cost structures are planned prior to launch to ensure consistency and control.

Scalability

Brands are developed with repeatable formats that enable expansion across multiple markets.

Long-term orientation

Decisions are guided by durability and value creation over extended time horizons.

How We Build

Designed for longevity.

Drom Holdings is built with a long-term perspective, focused on creating brands that endure across market cycles and consumer shifts.

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